In essence, content marketing is information marketing, and information marketing is the new currency on the Internet.
As someone that has been in the marketing field for years, both indirect and direct, I strive to focus on communicating the value and translating the utility of the information. To do this I have spent countless hours doing free market research on a multitude of demographics for services I am working on, be it user interface to renewable energy. Engaging the audience with questions that are answered by the project I am representing and building relationships has been a staple of my successful work.
Examples of work:
As someone that has been in the marketing field for years, both indirect and direct, I strive to focus on communicating the value and translating the utility of the information. To do this I have spent countless hours doing free market research on a multitude of demographics for services I am working on, be it user interface to renewable energy. Engaging the audience with questions that are answered by the project I am representing and building relationships has been a staple of my successful work.
Examples of work:
